Did you sign in to the available WiFi during your last visit to the airport? If you are likely nearly all of the other travelers visiting airports today, the answer to that question is a ‘yes’. With that in mind, you should consider using a WiFi sponsorship as a way to present your advertising message to more than 100 million potential users.
Virtually everyone who travels the skies will need to go through baggage claim after their flight has touched down. That means that you can catch the eye of millions of people each year if you strategically place your ads in and around the baggage claim area. Fabric banners and framed banners are just a couple of the various advertising packages that can be used in this part of the airport property.
The exclusive parts of the airport tend to contain those with the influence and earnings to deserve their spot in the lounge. Therefore, think about advertising within these restricted areas, as you will have an audience which is both receptive and valuable.
Of course, advertising is far more than printed banners these days. There are digital screens throughout many of the world’s airports, and those screens are ready to display your message. The 70’’ LCD screens of the Prestige Digital Network will do a great job of presenting your ads in an unforgettable way.
Hold nothing back in your advertising campaign by using a digital spectacular – an advertisement that is shown on a huge LCD screen positioning in a high-traffic area.
Large format advertising is always a great choice in a big space such as an airport, and dioramas offer you a big ‘canvas’ on which to paint your ad picture. These ads fill up spaces such as intersections, escalators, and more.
To grab the eye of nearly everyone in baggage claim, take a look at advertising one one of the large format signs in the Baggage Claim LCD Network. There is usually plenty of time to kill in baggage claim, so passengers will have the opportunity to view your ad message (perhaps more than once).
Backlit displays are an excellent option to attract attention in areas where passengers are passing through – in concourses and arrival areas, for instance. A mini-spectacular gives you a chance to make a statement about your brand quickly and easily.
This is one of the most-unique advertising options throughout the airport. By putting ads in the bottom of the security bins, you can be sure that every single passenger gets a good look at your brand.
Go for an advertising ‘home run’ with a huge light box known as a spectacular. You will be taking up ample space in the airport when you pick out this option, meaning it will be hard for anyone to pass by without at least taking notice of what you are trying to promote.
As the name indicates, wall wraps are advertising products that are placed directly on the wall of the airport. This style of ad allows you to get creative in forming a promotion that will both blend in and stand out at the same time.
In the next twenty years, the expectation is that airport advertising will double from its current levels – this possibility makes running airport ads an exciting proposition.
Airport advertising is great for growing your levels of brand recognition and trust.
Passengers are comfortable with the idea of advertising within an airport, so they are more accepting of the messages they receive.
Consumers are often resistant to advertising when it appears in places that they don’t expect. However, it is expected and familiar in airports, so the messages are well-received.
You can bring together the advertising message of your company on a global level when you use airport advertising options